πŸ“Š Analytics & Business Intelligence

Make faster decisions with clean, trusted data

We set up tracking, unify your data sources, and build dashboards that show what’s working β€” and what to do next.

From GA4 to dashboards and BI. Clarity for marketing, sales, and finance.

When analytics is messy, growth slows

If data is scattered or unreliable, you can’t scale marketing confidently.

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Data is scattered

Ads, CRM, website, and payments live in different tools β€” no single view of performance.

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No clear KPIs

Teams report different numbers because definitions and sources don’t match.

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Manual reporting

Hours lost in spreadsheets every week instead of acting on insights.

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Broken attribution

You can’t tell which channels drive revenue, so budget decisions become guesswork.

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No segmentation

You can’t analyze cohorts, LTV, retention, or performance by audience.

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No forecasting

Without a data model, you can’t predict pipeline, revenue, or CAC impact.

What we build

A modern analytics stack that scales with your business.

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GA4 + GTM tracking

Events, conversions, enhanced ecommerce, pixels, and server-side options when needed.

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Dashboards

Looker Studio / Power BI dashboards tailored to marketing, sales, and leadership.

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Data warehouse

BigQuery / Snowflake-style foundations for unified reporting and BI.

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ETL / data pipelines

Automated connectors and transformations to keep data fresh and accurate.

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Cohorts & LTV

Retention, repeat purchases, and long-term value analysis.

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Attribution & MMM basics

Channel impact measurement you can trust (within platform limitations).

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Alerts & anomaly detection

Get notified when performance breaks, not weeks later.

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Documentation

Tracking plan, KPI dictionary, and handover so your team can maintain it.

Our BI process

1

Discovery

Define KPIs, stakeholders, and the data sources that matter.

2

Instrumentation

Fix tracking, events, and data quality issues.

3

Modeling

Unify sources, build tables, and create consistent metrics.

4

Insights

Dashboards + recommendations to improve ROI and operations.

Outcomes

What clients typically get after we clean and unify analytics.

1 source

Single source of truth

-60%

Less time on reports

+10–30%

Better budget decisions

7–21 d

Implementation timeline

Want dashboards your team actually uses?

We’ll review your current tracking and reporting, then propose a clear BI roadmap.

Analytics & BI FAQ

Do you work with GA4 and GTM?+
Yes. We build event-based tracking, conversion goals, and clean reporting for GA4 + GTM.
Can you connect ads, CRM, and payments?+
Yes. We connect sources like Google Ads, Meta, HubSpot/Salesforce, Stripe/Shopify, and more.
Which dashboard tool do you use?+
Most often Looker Studio or Power BI. We choose based on your stack, permissions, and reporting needs.
Do you provide ongoing reporting?+
Yes. We can maintain dashboards, monitor anomalies, and deliver monthly performance reviews.